Module 3 – Intellectual Property and Entrepreneurship: Exploiting your Intellectual Capital.

When are patents essential to a successful entrepreneurial venture? How can you build and defend your intellectual capital? While patents are not always necessary (or even helpful) to entrepreneurship, they are sometimes indispensable to competition and funding. This course outlines how to analyze your intellectual property, understand its value and vulnerabilities, identify competitors and collaborators, choose between licensing and starting a firm, and develop business models and strategies that best exploit your intellectual capital.